How coaching changed my career

Nine years ago, I was doing ok in radio.  I had just left Key 103 where i was doing overnights and weekends and was depping at BBC Radio Manchester and also presenting a Sunday programme, as well as weekend work on Xfm.

My editor at the time, John Ryan, told me he had arranged some time with the brilliant radio coach Valerie Geller and that he had alloted an hour for me.

I'd had some good bosses before - those who had given me regular air checks and contstructive criticism so I imagined it would be more of the same.

I was wrong.

I can say without any hesitation that the coaching I received in that hour changed the way I approached broadcasting fundamentally. It unlocked just how powerful radio can be and gave me the tools to do it.

In less than a year I was offered full time gigs by two stations.

As time went on and more and more young presenters started approaching me for advice it occured to me just how hard it is to get quality coaching from relevant professionals that doesn't cost hundreds of pounds - especially if you're not IN a radio environment everyday - but are trying to break in.

That's why I set up What Goes On Media to try and help people get to that next step.

All the amazing people we all represent were working in student or community stations when we first met, or at tiny locals.  They are now on large regional or national platforms.

Thanks to technology, if you want to invest in your career and try and make that leap, you can get quality coaching without leaving your house and for the cost of a couple of rounds.

We'd love you to join us for our first webinar - it would be amazing if this was the beginning of your radio success.

Have a look - if it's for you, book your place now.

And good luck in whatever you do!







Currently unrated

Site Search


Capturing and telling stories is what we specialise in. You can find out more and listen to our work here.

Read More